Designer, researcher, creative technologist. Working on financial inclusion to unlock greater potential for more people and communities.
SUMMARY
I'm a product leader with twelve years of experience developing impactful solutions to address complex problems. I specialize in evidence-based strategy for technology implementations. Founded and scaled an EdTech startup, Tactopus, and led design teams on global product teams shipping mission-critical digital experiences that users trust and love.
My design process is data-driven, responding creatively to real user needs and business goals, and my leadership style focuses on driving mission-aligned collaboration across functions, setting a high bar for product quality, translating user insights into business impact.
I have a Masters degree in Human-computer Interaction Design from IIT Bombay and a MicroMasters in Data, Economics, and Design of Policy from MIT’s Department of Economics.
Previous:
Design Manager at Aspire (financial services for startups, $15B TPV)
Led research & strategy on financial inclusion in Indonesia at Quicksand’s venture studio
Design faculty at leading design programs at undergrad and masters levels
Design of financial services infrastructure for early stage companies.
Smooth issuing and maintenance of corporate cards
Budget controls, merchant locks, and spend limits for different teams
Intuitive flow for customizing physical cards
Role: Lead Product Designer, Aspire (YC W-18)
Research and service design for last-mile delivery and digital payments for under-served communities in Indonesia.
Ethnographic research into goals and aspirations of warung owners in Indonesia.
Design of communications to onboard store owners into digital logistics platform.
Program design to package appropriate support for store owners to develop better business capabilities and accounting practices.
Gamified on-boarding to create sustainable habits of placing orders for good on-time, explore new product categories, and accept digital payments.
Role: Research Lead, Quicksand
Multi-sensory learning tools for early childhood education, focusing on disability access and special needs.
Founder, Tactopus
Design of financial services infrastructure for early stage companies.
Lead Product Designer, Aspire (YC W-18)
Data visualisation and information design services: climate resilience planning, library analytics, and a novel data-querying interface for a data science product team
Information Designer, Dialectic